International Business Management
International Business Management Notes/Study Material
International business can be defined as the process of acquiring global resources and utilizing these resources to achieve the objectives of an organization by exploring the opportunities and challenges of a globalized economy. Most aspects of modern life are shaped to some extent by international business, which touches our daily life.
International business is not a new phenomenon. Trade across the globe is as old as business itself. However, the volume of international trade and the number of players in it have increased dramatically over the last decade. Today, every nation and an increasing number of companies buy and sell goods in the international marketplace.
As a subject of study, international business has attracted considerable attention from all quarters. Having understood the importance of the subject, it has been included in all management programmes. The subject is taught in MBA, M.Com and other management related courses all over the country. In fact, a few institutions are also offering specialization in MBA-International Business.
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Topics covered
Meaning, definition and features of International Business Management
Globalization- Definition , Features, Dimensions
Globalization: A boon or Curse/Advantages or Disadvantages
Introduction to theories of International Trade
Trading Environment of International Trade
Analysis of Global Environment/Components/Types/Constituents of International Business
Country Risk Analysis-Meaning, Definition, Factors affecting Country Risk
Rise of New economics like Brazil, Russia, India and China (BRIC) and ASIAN countries
International Monetary Fund-Establishment of IMF,Purpose,Objectives,Membership,Organisation and
Management,Functions,Achievements/Success,Failures
WTO,Impact Of WTO Agreements On Indian Economy,WTO Agreements
TRIPS Agreement-Trade Related Intellectual Property Rights
TRIMS-Trade Related Investment Measures
IPR-Intellectual Property Rights: Patents, Copyrights, Trade Secrets, Trademarks
SAARC-South Asian Association for Regional Cooperation
International marketing Environment
