MBA/BBA

Barriers to cross-cultural communication   In business, cross cultural communication plays a critical role in successfully carrying out business with teams and stakeholders in other areas of the globe. When the communication is effective, everyone benefits from increased bandwidth, institutional knowledge, and competitive advantage. Ineffective communication however, can offend, confuse or send a misconstrued message […]

Visual Communication   Visual communication is communication through a visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon. Such as facial expression, gesture, eye contact, signals, map, chart, poster etc. it also includes graphic design, illustration and animation, books, print, magazines, screen-based media, interactive web design, […]

Visual Communication- Meaning, Types, Advantages and Disadvantages   Visual communication is communication through a visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon. Such as facial expression, gesture, eye contact, signals, map, chart, poster etc. it also includes graphic design, illustration and animation, books, print, magazines, […]

Negotiation Process & its Management   Meaning Negotiation is a method by which people settle differences. It is a process by which compromise or agreement is reached while avoiding argument and dispute.In any disagreement, individuals understandably aim to achieve the best possible outcome for their position (or perhaps an organisation they represent). However, the principles of fairness, […]

Negotiation Process & its Management Meaning Negotiation is a method by which people settle differences. It is a process by which compromise or agreement is reached while avoiding argument and dispute.In any disagreement, individuals understandably aim to achieve the best possible outcome for their position (or perhaps an organisation they represent). However, the principles of fairness, seeking […]

Social correspondence   Letters are written to fulfil social obligations or to meet personal needs which may not be directly related to our official or professional activities. Some letters of this kind are letters of congratulations, invitations, introductions, recommendations, condolences, letters conveying acceptances and regrets,and letter making hotel reservations and booking by air,retail etc. Tough the format […]

Claim & Adjustment letters   Claim Letter A “Claim or complaint letter” is written to the concerned company,to bring the mistake or damage done,to the notice of the supplier or provider, and to ask for rectification and/or compensation. Purpose: To express dissatisfaction and propose an equitable adjustments or solution. A claim letter should generally contain […]

Claim & Adjustment letters   Claim Letter A “Claim or complaint letter” is written to the concerned company,to bring the mistake or damage done,to the notice of the supplier or provider, and to ask for rectification and/or compensation. Purpose: To express dissatisfaction and propose an equitable adjustments or solution. A claim letter should generally contain […]

Sales letters   A sales letter is a piece of direct mail which is designed to persuade the reader to purchase a particular product or service in the absence of a salesman. It defined as “A form of direct mail in which an advertiser sends a letter to a potential customer.”  It is distinct from […]

Sales letters – Meaning, Definition, Objectives, Steps and Examples   A sales letter is a piece of direct mail which is designed to persuade the reader to purchase a particular product or service in the absence of a salesman. It defined as “A form of direct mail in which an advertiser sends a letter to […]